Value network analysis

What is this method about?

A workflow analysis method that gauges the impact of and value exchanged in different interactions within a network of people during a specific activity or process. The method generates a model that captures and visualizes internal workflows and sets of relationships from a dynamic whole-system perspective, identifying the tangibles and intangibles exchanged between the specific roles within a network.

Why use it

This method allows organizations to look beneath the surface of a general workflow or organizational chart—providing powerful insights into what is actually happening within the organization, and how the day-to-day work on a project or business activity is being done. It helps organizations to identify where more value can be realized and what is required to achieve maximum value benefit across the network.

When should I use it?

Whenever there is a desire to improve the flow or efficiency within a business unit or network of people working together. This type of analysis can be an essential tool when managing an organization that is dependent on knowledge exchanges and collaborative relationships. It is often used during business process improvement exercises, organizational restructuring, mergers and acquisitions, ecosystem development or reengineering and developing new business models.

What you get

The analysis will generate a comprehensive process model that depicts how value currently flows through the network. The organization will gain a deeper understanding of process efficiencies and inefficiencies, which can be used to leverage knowledge and increase value outputs. Results will be used by stakeholders to improve future process flows and value exchanges within the network.

At a glance

• Time: Short
• Effort: Low
• Cost: Low

Materials

• Meeting room with wall space
• Whiteboard or brown/white paper rolls
• Markers/felt tip pens
• Sticky notes
• Mapping software (optional)
• Spreadsheet software

Who is involved

• SD Designer as facilitator
• Analysts (possible)
• Process Manager (possible)
• Change Manager
• Partner (possible)
• Business unit team leads/managers